SA MENSWEAR SS20

The fashion crowd defied the grey, rainy Saturday and showed up at the KPMG building in Cape Town’s city centre for the Spring/Summer collections 2020 of South African Menswear Week

IMPRINT ZA

The collection is a preview of the latest spring/summer offering. The silhouette, mood and inspiration is nothing but a collection of memories. The stand out being their ‘roots’ – ‘sex, geometry and rock ‘n roll – harbouring hope’. The collection was a further display of where they have been, starting out with commercial prints and colour, and growing into a brand that adopts the use of print as a storytelling tool. A brand that has thrived and now redefines their identity through creating their own prints.

GOOD GOOD GOOD

The collection is based around a growing desire to reduce the brand’s carbon footprint. It embraces soft colour mixes and tried-and-trusted shapes made exclusively from three textile houses, all notable for their ethical processes and sustainability.

ALC MENSWEAR

This season’s offering is a masterclass in elegant layering with elements of eccentricity such as flowing ribbons. The must-have accessory  is the bucket hat.

SOL SOL MENSWEAR

Sol Sol walks the line between menswear and streetwear using melton, velour, cotton, teddy and nylon. Expect clean silhouettes in red tones and leopard print. Add the Sol Sol shoulder bag to your summer arsenal.

THROWAWAY TWENTY

This year’s SA Menswear week ended with romantic gestures like floral prints and playful stripes. Shorts or ankle-length pants, all paired with white socks and sneakers. The Throwaway Twenty man completes his look with a tied summer scarf.

TEXT: SARAH WECHSELBERGER

PHOTOGRAPHER: ZANDER OPPERMAN

PHOTOGRAPHER: ALEX PATERIMOS

VIDEOGRAPHER: RYNO STOLS

DIGITAL EQUIPMENT:  PHOTOHIRE

2019-07-29T19:03:51+00:00